As competition for audience attention intensifies due to the rapid rise of new video publishers and creators, every publisher is looking for ways to maximize reach and revenue. Apartment Therapy, a home and lifestyle publisher, has built a loyal audience that generates millions of views through high-quality original content and a data-driven editorial strategy. Using solutions such as JW Player’s Recommendations engine, Apartment Therapy has also extended the time that their audiences spent on-site, resulting in more plays and deeper engagement from viewers.
Join JW Player and Apartment Therapy for a discussion on:
- Challenges and opportunities for publishers driving video engagement
- Effective strategies for increasing audience engagement at scale
- How Apartment Therapy builds loyal audiences that keep coming back