How Digital Publishers Can Grow Engaged Video Audiences in 2021

1 min Read | 12/24/2022

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As competition for audience attention intensifies due to the rapid rise of new video publishers and creators, every publisher is looking for ways to maximize reach and revenue. Apartment Therapy, a home and lifestyle publisher, has built a loyal audience that generates millions of views through high-quality original content and a data-driven editorial strategy. Using solutions such as JW Player’s Recommendations engine, Apartment Therapy has also extended the time that their audiences spent on-site, resulting in more plays and deeper engagement from viewers.

Join JW Player and Apartment Therapy for a discussion on:

  • Challenges and opportunities for publishers driving video engagement
  • Effective strategies for increasing audience engagement at scale
  • How Apartment Therapy builds loyal audiences that keep coming back