David LaPalomento named as Chief Technology Officer at JW Player. His deep digital video technology background will help scale JW Player’s engineering team and product development to service the growing Digital Video Economy
Recent consumption trends indicate an opportunity for digital-first broadcasters to monetize audiences with a strategic mix of monetization models. Video consumption dramatically increased in 2020, with consumers turning to streaming services in their living rooms for entertainment, fitness, sports, and online learning during the pandemic. Subscription services skyrocketed, as did the potential for ad revenue. […]
As live streaming increases in popularity, companies and brands of all shapes and sizes have worked to find successful ways to utilize video. Whether it’s by setting up fashion retailer live streams or showcasing products through video, many global brands have found success with video online. Retail live streaming services, like JW Player, are prepared […]
Capital will help accelerate JW Player’s growth and expand its already robust platform, empowering customers with independence and control in the Digital Video Economy
In February, YouTube made news as the first digital platform accredited for brand safety by the Media Ratings Council. At a time when brands are increasingly sensitive about the content they’re associated with, it was a major milestone for the industry, but more so for YouTube. In 2017, YouTube faced a boycott from advertisers after […]
The merger combines complementary video offerings to empower established and emerging broadcasters with independence and control, as digital video becomes a must-have for all organizations.
Innovative Ways Publishers are Increasing Video Engagement As competition for audience attention becomes more challenging due to the rapid rise in online video consumption and the onslaught of new producers, publishers, and creators, every digital publisher is looking for ways to maximize reach and revenue. With every company creating video content nowadays, it’s become essential […]
JW Player’s Dave Otten shares some insight with Total Retail on ways digital video is being used to boost the retail industry. The pandemic has accelerated a long transition to e-commerce, and brands will need to continue connecting with their customers digitally for the foreseeable future. Learn ways retail brands are using digital video in creative and innovative ways.
Future U.S. has announced the recipients of the first ever Tech Leadership Product Awards, recognizing individual and technology leadership. JW Player wins for “Best OTT and Streaming Technology” for its Live Channels technology.
Quality content is an investment from production to distribution, which is precisely why it’s imperative to fully understand and utilize your video security options. Digital Rights Management (DRM) technology is key to reducing unauthorized access and distribution of premium content. This blog post aims to provide an overview of the benefits of implementing a DRM […]
