JW Player Expands Leadership Team with Top Tech Talent
Brent Wood, Formerly Head of Consumer Web and Mobile Engineering at Bloomberg, Joins Leading Video Technology Company as Chief Technology Officer; Rick Okin Joins as Head of Data Engineering
Brent Wood, Formerly Head of Consumer Web and Mobile Engineering at Bloomberg, Joins Leading Video Technology Company as Chief Technology Officer; Rick Okin Joins as Head of Data Engineering
Data From Over One Billion Global Video Viewers Found Only 10 Percent of Video Ads to be Mobile Compatible, Lagging Behind Increasing Mobile Video Consumption
World’s Largest Open Video Ecosystem Counters Google Chrome’s “Flash-Pocalypse” To Provide Customers with Uninterrupted Video Monetization
Partnership gives JW Player customers a simple and streamlined way to protect valuable video content across all web browsers
The industry’s most advanced player technology improves performance on every screen and offers Quality of Experience analytics for publishers
“We relentlessly strive to provide the most advanced feature set at the lowest economic cost to our customers,” said Dave Otten, CEO of JW Player. “Moving the Pro edition to free is another example of our commitment to this longstanding mission. We believe that every publisher in the world should use JW Player to deliver video to mobile, desktop and [over-the-top] devices.” The JW Player will also include its iOS and Android SDKs as part the Enterprise and Ads editions, and the company said that the pricing change reflects its dedication to online video.
Offers Enhanced Functionality To Publishers Using the World’s Fastest Video Player For No Additional Cost
LongTail Video (www.longtailvideo.com), the leading provider of affordable, self-serve video solutions for web publishers, today announced expanded advertising support for mobile within the popular JW Player.
Apps are everywhere. Today, native mobile apps (in contrast to browser-based web apps) offer a number of advantages to brands as well as consumers, many developers and device makers seem to think the app model can simply be cloned in other industries with the same success. They’re wrong. John Luther, JW Player’s SVP of Product Strategy, explains how our obsession with native apps is holding back widespread OTT adoption – for both brands and consumers.
JW Player’s annual JW INSIGHTS conference brought together experts from top video publishers and industry-leading technology companies to examine the online video space.