YIELD OPTIMIZATION

Maximize revenue from video on your site.

With expert guidance on implementation, ad stack optimization and content strategy from our Yield Optimization team.

Trusted by World-Class Publishers of all Sizes

Ad Stack Optimization
Player Implementation Guidance
Video Content Strategy
Advertising Demand

Ad Stack Optimization

Optimizing and enabling demand sources in the ad server that maximizes revenue and minimizes VAST errors.

Player Implementation Guidance

Helping publishers adopt best practices for online video advertising when going live with JW Player technology including our patent winning solution for heading bidding.

Video Content Strategy

Analyzing data to deploy a successful monetization strategy for your individual traffic and content.

Access to advertising demand sources

Recommendations and setup for accessing video advertising sources such as Index Exchange, SpotX and Google AdX.

We knew we were in good hands from day 1 when the JW Player showed not just their unmatched knowledge of advertising but their drive to support us developing better results.

Saro Derbedrossian | Founder | HotNewHipHop

30 % CPM Increase
40 x Monthly Revenue Increase
30 % Fill Rate Increase

Ready to maximize your video revenue?

Contact Sales
Blog

Unified for Success: JWP and Connatix Merge to Form JWP Connatix

10/10/24

This week marks a pivotal moment in the digital video ecosystem as Connatix and JW Player proudly join forces to form a new industry powerhouse, JWP Connatix. This merger...
Blog

Events Roundup Q3-Q4 2024 – Meet With JWP in Person!

09/13/24

Blog

A Guide to Live-to-VOD Streaming in 2024

07/31/24

Live-to-VOD is a powerful tool that bridges the gap between live broadcasts and permanent VOD libraries, maximizing audience engagement and content longevity. This article explores the benefits, functionalities, and...