How Der Spiegel uses AVOD & Live Streams to grow their brand and audience

0 min Read | 07/07/2023

DER SPIEGEL’s strategy to use AVOD (Advertising-Based Video On Demand) and Live Streams in 2020 helped them deepen video engagement and grow their brand reputation with new audiences. Video and livestreaming are an important part to strengthening the DER SPIEGEL brand and online presence.

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