How Apartment Therapy and Kitchn Increased Their Video Engagement With JW Player’s Article Matching

Part of a family of popular websites, Apartment Therapy and Kitchn are two lifestyle brands that focus on life at home, from decorating and DIYs to recipes and meal plans. Collectively, they reach 53 million people across their sites and social network. But their video strategy was time-intensive. The publishers needed an easy-to-implement technology solution to could automatically add the most contextually relevant video to their text only pages, without the need for manual curation.

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Digiday Media Buying Summit (October 15-17, Palm Springs, CA)

JWP will attend the Digiday Media Buying Summit. This year’s summit will cover topics including the creator economy, connected TV, retail media networks, and the impact of automated buying.
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IBC 2024 (September 13-17, 2024 – Amsterdam)

Join us at IBC 2024, the premier event for media and tech professionals, where JWP will showcase our latest innovations designed to enhance efficiency, revenue, and deployment speed.
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DMEXCO (September 18-19, 2024 – Cologne)

Meet JWP at DMEXCO 2024, Europe's leading digital marketing and tech event, to discover how our groundbreaking video solutions are redefining monetization and advertising.