Unlock SEO Potential with Google Key Moments
JW Player's built-in SEO functionality ensures your video is equipped to enable Google Key Moments, a feature that automatically identifies key segments when your video shows up on search engine results pages (SERP).
JW Player seamlessly incorporates SEO
JW Player makes it incredibly simple for publishers to ensure their videos are not only crawled but also optimized for SEO.
With just a simple activation, all the necessary metadata your video content needs to get indexed gets crawled.
Videos that are accurately indexed and optimized for search engines may
- Be eligible for ranking in Google searches
- Gain more traffic
- Convert at a higher percentage
- Show on Google search with Key Moments
What is Google Key Moments?
How many times have you watched a 30 minute video just to find 20 seconds of information?
Google’s Key Moments feature identifies key segments along a video’s timeline directly on the search results page, making it easy for the user to navigate toward the relevant portions of the video.
This allows users to have a clearer understanding of what content is in your video and exactly where to find it directly from the search engine result’s page.
JW Player makes this a really easy process
JW Player users only need to alter one Player Configuration value to automatically and accurately populate the necessary structured data objects for Google Search Crawlers.
Google then uses AI and speech recognition to determine the subject matter of the content.
JW Player’s auto-generated Google-verified SEO markup also supplies Key Moments for deep indexing, making the process for moving up in rankings as seamless as possible.